See, there are two types of clients:
Those looking for the cheapest deal - and those looking for the best (for them)!
Your Dream Clients are looking for their dream photographers and wedding pros! They’re NOT on The Knot and WeddingWire looking for steals.
Want to know where Dream Clients hang out? Right on Facebook, where even Rolls Royce is running ads to attract the same types of clients who want the best!
And let’s be clear, Dream Client Ads are NOT your run-of-the-mill Facebook Ads that wedding pros and photographers use.
With this formula, your ads will stand out, separating you from the market and making it CLEAR that you’re not just any photographer or wedding pro…
Not sure if they will ever be able to quit their job - or terribly stressed that they’ll have to pick one up.
Terrified that the lack of bookings is going to hurt their family, their marriages…
And at their wits end in frustration dealing with being lowballed for prices even though they’ve put blood sweat and tears into becoming incredible at what they do.
Why does this happen?
Because most gurus teach strategies around how to get leads, but they aren’t teaching about how to get the right leads that turn into Dream Clients.
And those gurus certainly aren’t teaching strategies that are SPECIFICALLY for Wedding Pros and Photographers to do this!
Which leaves the FIRST kind of wedding pro or Photographer stressed and depressed every time they look at their calendar.
But let’s talk about Type #2:
They’re receiving consistent, predictable inquiries every single day from awesome leads!
They’re spending their time with Dream Clients who respect them, love their style, and are genuinely happy to pay premium prices for their work!
Then, those Dream Clients don’t go to their friends and say “Hey, Type #2 gave me the hook up, go to them for a cheap deal” just sending a bunch more headaches their way.
Nope! They say “Type #2 is worth every single penny I paid! You will NOT be disappointed!” to send more Dream Clients their way.
The second kind of photographer and wedding pro is getting Booked UP with Dream Clients because they know how to stand out, and position themselves as the go-to pro in their area.
And, more importantly, they know how to do it with Facebook Ads because that’s where Dream Clients are - on Facebook. (Haven’t you ever seen that even Rolls Royce and other luxury brands are running FB Ads too!?)
Still, the question is….